The Livepeer Foundation is forming Advisory Boards to create a clear and credible pathway for ecosystem stakeholders to participate in strategic planning.
Today the Foundation announces the preliminary structure, key areas of focus and strategic context of the Growth Advisory Board.
Key Focus Areas
The board will focus its work through 4 strategic pillars:
- Brand & Positioning - define Livepeer’s narrative, visual identity and storytelling, press coverage, podcast appearances, thought leadership.
- Strategic Partnerships - run co-branded events, cross-post content and create low-lift technical integrations to position ourselves in key verticals (e.g. AI, Video).
- Social & Content - focus on high-quality technical and inspirational content across social channels engaging KOLs & Influencers.
- Programs - programs focused on different aspects of the ecosystem: credits programs, hackathons, bootcamps, startup programs, research programs.
Areas which are not included are:
- Product development → gateway development, documentation and the Explorer will be owned by the Network AB, who will consult other ecosystem participants for input.
- Community Initiatives → ecosystem calls and community participation will be owned by the Governance AB, who will consult other ecosystem participants for input.
Advisory Board Membership
After reviewing all applications according to the above criteria, the Growth Advisory Board Chair suggests the following structure:
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Chair, Rich O’Grady (Livepeer Foundation) - responsible for facilitating the board, maintaining momentum, and publishing final recommendations. Background specialised in builder programs.
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Ecosystem Founder, Pablo Voorvart (StreamETH) - brings the perspective of a long-standing Livepeer Founder, experience building on the Livepeer stack, and a strong background in core video technology.
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GTM Expert, Eric Tang (Livepeer inc) - brings insight into the competitive landscape, current product constraints, and provides perspective on Livepeer Inc’s core engineering teams.
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Marketing Expert, Ria Riaz (Livepeer Inc) - brings overview of current Livepeer content production, a wealth of technical marketing experience from Chainsafe, and currently leads Project Marketing at Livepeer Inc.
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Product & Design Expert, Adam Soffer (Consultant, ex Livepeer Core Contributor) - brings multi-disciplinary expertise across engineering, product design, and brand strategy, was an Engineering Lead at Livepeer for 5 years and owned the Livepeer Explorer & Website.
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Partnerships Expert, Shannon Wells (Vana, ex Livepeer Core Contributor) - brings a strong network and ecosystem expertise across Web3 and Video, now leads Marketing of one of the fastest growing ecosystems after leading the Livepeer ecosystem for years.
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AI Community Expert, Peter O’Malley (Banodoco) - brings a unique expert on building tools for AI creatives, building open-source communities and currently working with the Daydream team.
Summary Recommendation
The Growth Advisory Board brings together a well-rounded mix of expertise across key areas critical to Livepeer’s next phase of growth: ecosystem development, go-to-market strategy, product and design, partnerships, and AI community engagement. This diversity ensures that both protocol-native insights and broader industry trends are represented, supporting strategic alignment across technical, community, and commercial efforts.
With strong representation from core contributors, current team members, and external ecosystem leaders, the board balances institutional knowledge with fresh, external perspectives. Together, the group is well-equipped to identify high-impact opportunities, stress-test growth strategies, and provide actionable guidance to scale adoption and innovation across the Livepeer network.
Next Steps
Community Survey - until June 6th
The survey covers key challenges and opportunities facing Livepeer, domain-specific priorities, and your vision for where the project should be in five years. Your responses will help shape concrete strategic recommendations and ensure the Advisory Boards’ work aligns with community priorities rather than operating in isolation. You can fill in here: Community Survey: Shape the Future of Livepeer
Onboarding & Pre Work - until June 13th
Starting this week, all members will be onboarded to the different Advisory Boards. This will include a briefing of key network and ecosystem data and the results of the Community Survey (above)
Advisory Boards Begin - June 16th
The first formal week of the Advisory Board process will commence looking at the core strategic pillars and long-term vision for the network.
Congrats to all the new Advisory Board members. Excited to get going 
Rich